As per the opinion of most creative directors in "Breaking In" and other good books on the industry, I include here a few pieces of "art" and other ideas.

art work.pdf

text design & drawings.pdf

 

 

 

 

 

I read a book a week on the industry. Most recenty read:

Breaking In                                                          fantastic
Hey Whipple                                                        fantastic
The Well Fed Writer                                             so, so
The Advertising Concept Book                          not!
How to Put Your Book Together                         not!
Sin & Syntax                                                         horrible
Hypnotic Writing                                                  not!
Be #1 on Google                                                  horrible
Advertising Concept and Copy                          fantastic
Drawing on the Right Side of the Brain             changed my life